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FEATURED WORK

Please see below some featured projects

01

PLATINUM AIRPORT ACTIVATIONS

Launched Glenfiddich Perpetual as a new exclusive range in Travel Retail in both Changi Singapore and Taiwan with 360 degree travel trail activations

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02

ICONIC SHOWCASTING

Led the partnership of Chivas Regal with the iconic hotel 'lebua,' famous from the film 'Hangover 2.' Creating 'Alfresco 64 - A Chivas Bar' & the creation of the first ever Chivas Regal created for a specific outlet.

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Click on the image to view the launch video

03

ARTICLE ON WHETHER PREMIUM WINES SHOULD BE SOLD IN THE OFF PREMISE

I wrote this article to disrupt the thinking that premium wines shouldn't be sold in the off premise. Here I srgue that the off premise can be a key channel for wines when segmented correctly

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04

CORPORATE SOCIAL RESPONSIBILITY

Leading 'Responsible Day' at Pernod Ricard Thailand. Please click on the image to view article in the Thai newspaper 'The Nation.'

05

GLOBAL TVC DEVELOPMENT

Developed TVC for the wine brand Montana

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